We love innovation, and you will too
Our journey began with a commitment to revolutionize ad tech by creating a platform centered on content-driven advertising and exceptional user experiences.
Readpeak by the numbers
1000+
Premium news sites
3000+
Brands trust us
~7000
Campaigns yearly
9
Markets
Programmatic, meet native
From the early days of our journey, we decided to combine two of the strongest marketing trends into one seamless platform – programmatic advertising and native advertising. Over the last decade, that vision has evolved into the leading platform for programmatic native advertising, loved by thousands of users.
Add partnership to platform, you get success
Over the years we have been privileged to become partners with some of the biggest publishers, global leading brands and professional media buying agencies. Along that path our core philosophy has gotten even stronger: We are not only a platform but a partner with whom you can succeed.
Premium blends served daily
We combine premium brands with premium publishers, ensuring every aspect in between is also premium. From the end user’s ad experience and the look and feel of the ads, to the user experience in the platform and the prompt customer support from our team – everything should exude quality and care.
“Working with Readpeak made it easy to deploy, monitor, and analyze the campaign”
Our values
Leadership
We are serious in being the best at what we do. But we are relaxed in the way we do it.
-
Jan Kumlin
COO
-
Ville Veikkolainen
Head of Performance
-
Felix Mensing
Head of Programmatic Partnerships
-
Tomas Forsbäck
CEO
-
Juha Joutsiniemi
CFO
-
Dan Marklund
COO
-
Tuomo Tilli
CTO
Locally focused yet worldly
We have dedicated local teams in each of the markets we operate in. Our local presence ensures that we can offer tailored solutions and insights to maximize your advertising impact.
-
Austria
Austria’s digital advertising market is focused on programmatic and social media, with growing interest in native advertising. Strict privacy regulations make compliant strategies essential, similar to other European markets.Ad Requests:
+2 billionAVG CTR:
0.20 – 0.40%AVG CPC:
0.70 – 0.90 EURPremium sites:
+25 -
Switzerland
Switzerland’s advertising market is steadily growing, with agencies and brands seeking non-intrusive formats from premium publishers. There’s rising demand for cookieless targeting solutions that drive conversions, enhance engagement, and meet Swiss advertisers’ high standards for quality and privacy compliance.Ad Requests:
+2 billionAVG CTR:
0.25 – 0.50%AVG CPC:
1.00 – 1.50 CHFPremium sites:
40+ -
Netherlands
The digital advertising market in the Netherlands is highly advanced, with a focus on innovation and user-friendly formats. Demand for privacy-compliant and cookieless targeting is increasing, as advertisers prioritize performance and data protection in line with strict Dutch regulations.Ad Requests:
+1.5 billionAVG CTR:
0.15 – 0.60%AVG CPC:
0.50 – 1.10 EURPremium sites:
+80 -
United Kingdom
The UK advertising market is one of the most advanced in Europe, with digital ad spend leading. Native advertising is widely adopted, with publishers favouring formats that blend with content. Privacy-first solutions are gaining traction, as cookieless, data-driven targeting becomes more popular.Ad Requests:
+10 billionAVG CTR:
0.20 – 0.50%AVG CPC:
0.60 – 1.00 GBPPremium sites:
+110 -
Norway
Norway leads in digitalisation, with over 70% of ad spend in digital channels. Trust in mainstream media is high, and publishers skillfully balance editorial and commercial content. Native advertising is embraced, driving high-quality traffic with users spending about 2 minutes on landing pages.Ad Requests:
+2 billionAVG CTR:
0.40-0.60%AVG CPC:
6.50 – 8.50 NOKPremium sites:
+110 -
Sweden
With over 96% internet penetration, Sweden has 9.5 million active users. The country’s strong journalism roots have evolved with digitisation, creating a diverse publisher landscape. Readpeak provides access to over 150 premium Swedish-language websites, offering ample opportunities for advertisers.Ad Requests:
+4 billionAVG CTR:
0.40-0.60%AVG CPC:
6.80 -9.20 SEKPremium sites:
+150 -
Finland
Finland is highly digitalized, with over 75% of ad spend in digital channels. Leading publishers skillfully blend editorial and commercial content, and native ads are well-integrated. Finnish users are highly engaged, spending 1.5 to 2 minutes on landing pages, showing the effectiveness of native placements.Ad Requests:
+2.5 billionAVG CTR:
0.50 – 0.70%AVG CPC:
0.60 – 0.80 EURPremium sites:
+150 -
Denmark
Denmark’s digital ad market is highly developed, with over 70% of spend allocated online. Danish publishers are skilled at blending native ads with editorial content, creating seamless and non-intrusive user experiences. Native ads consistently drive strong engagement, reflecting the success of integrating commercial content on trusted platforms.Ad Requests:
+1 billionAVG CTR:
0.35 – 0.55%AVG CPC:
3.70 – 4.50 DKKPremium sites:
+150
Partnering with us means progress
Partnering with us means you gain access to new opportunities, innovation, and growth tailored to your needs.
Current open positions
We’re excited to offer a range of career opportunities at the forefront of programmatic and native advertising. Check out our current openings below and discover how you can contribute to our innovative team. If you’re ready to make an impact, we’d love to hear from you!
-
Agency Lead – United Kingdom
We’re looking for a dynamic Agency Lead to help drive our expansion in the UK market. This is an exciting and pivotal role to truly establish yourself in a thriving business and make a tangible difference.
-
Software Engineer
Are you passionate about writing high-quality code? Do you enjoy building scalable, efficient, and user-friendly applications? Now, we’re looking for skilled software developers to join our team and help shape the future of our platform.
-
Business Director – Germany
Now we are looking for a driven person, with great leadership skills, to boost our growing demand in the German market. As a Business Director at Readpeak, you will build client relationships, driving sales and growth.
-
Open Application
We’re always on the lookout for talented, driven individuals to join our growing company. If you’re passionate, innovative, and ready to make an impact, we’d love to hear from you.
News and updates
Get the latest insights and updates straight from our newsroom.
-
Read more
Voland Partners and Readpeak join forces
Readpeak has rapidly risen to a leading position with our platform, which enables an easy way for… -
Read more
Jan Kumlin joins as new COO
As a part of our international expansion, Jan Kumlin joins Readpeak as the new Chief Operating Officer…. -
Read more
We are busier than Santa
Someone once said that we often overestimate what we can accomplish in a month – but underestimate…
