Vi elsker innovation, og det vil du også
Det hele begyndte med et løfte om at revolutionere adtech ved at skabe en platform med fokus på indholdsdrevet annoncering og enestående brugeroplevelser.
Readpeak i tal
1000+
Premium-nyhedssites
3000+
Brands har tillid til os
~7000
Kampagner pr. år
11
Markeder
Vores historie
Readpeak blev grundlagt i 2014 for at bringe ægte native advertising online, inspireret af advertorials i trykte medier. I modsætning til andre blev Readpeak-platformen bygget fra bunden for at matche websites’ ‘look and feel’ – til gavn for annoncører, udgivere og målgrupper.
Vi prioriterer stærke relationer
Gennem årene har vi samarbejdet med førende udgivere, globale brands og de bedste mediebureauer. Undervejs er vores kernefilosofi blevet endnu stærkere: Vi er ikke blot en platform, men en partner i din succes.
Det, vi vil opnå
Vores mission er at gøre premium native advertising let tilgængelig for brands og bureauer – og have det sjovt imens.
“Samarbejdet med Readpeak gjorde det nemt at lancere, overvåge og analysere kampagnen”
Vores værdier
Ledelse
Vi tager det seriøst at være de bedste til det, vi gør, men vi gør det på en afslappet måde.
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Thomas Bailly
Head of International Expansion
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Jan Kumlin
COO
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Ville Veikkolainen
Head of Performance
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Felix Mensing
Head of Programmatic Partnerships
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Tomas Forsbäck
CEO
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Juha Joutsiniemi
CFO
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Dan Marklund
CBDO
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Tuomo Tilli
CTO
Lokalt fokuseret, men globalt orienteret
Vores lokale tilstedeværelse sikrer, at vi kan tilbyde den bedst mulige løsning til Deres markedsspecifikke behov.
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France
France’s digital marketing landscape is shaped by strict privacy rules, strong publisher alliances, and a premium media culture. Native advertising thrives because French audiences favor subtle, context-rich formats over aggressive targeting.
Ad requests:
Ask salesAVG CTR:
Ask salesAVG CPC:
Ask salesPremium sites:
+20 -
Austria
Austria’s digital advertising market is focused on programmatic and social media, with growing interest in native advertising. Strict privacy regulations make compliant strategies essential, similar to other European markets.
Ad requests:
+2 billionAVG CTR:
0.20 – 0.40%AVG CPC:
0.70 – 0.90 EURPremium sites:
+25 -
Switzerland
Switzerland’s advertising market is steadily growing, with agencies and brands seeking non-intrusive formats from premium publishers. There’s rising demand for cookieless targeting solutions that drive conversions, enhance engagement, and meet Swiss advertisers’ high standards for quality and privacy compliance.Ad requests:
+2 billionAVG CTR:
0.2 – 0.7%AVG CPC:
0.7 – 1.3 CHFPremium sites:
80+ -
Netherlands
The digital advertising market in the Netherlands is highly advanced, with a focus on innovation and user-friendly formats. Demand for privacy-compliant and cookieless targeting is increasing, as advertisers prioritize performance and data protection in line with strict Dutch regulations.Ad requests:
+1.5 billionAVG CTR:
0.15 – 0.60%AVG CPC:
0.50 – 1.10 EURPremium sites:
+80 -
United Kingdom
The UK advertising market is one of the most advanced in Europe, with digital ad spend leading. Native advertising is widely adopted, with publishers favouring formats that blend with content. Privacy-first solutions are gaining traction, as cookieless, data-driven targeting becomes more popular.Ad requests:
+10 billionAVG CTR:
0.20 – 0.50%AVG CPC:
0.60 – 1.00 GBPPremium sites:
+110 -
Norway
Norway leads in digitalisation, with over 70% of ad spend in digital channels. Trust in mainstream media is high, and publishers skillfully balance editorial and commercial content. Native advertising is embraced, driving high-quality traffic with users spending about 2 minutes on landing pages.Ad requests:
+2 billionAVG CTR:
0.40 – 0.60%AVG CPC:
6.50 – 8.50 NOKPremium sites:
+110 -
Sweden
With over 96% internet penetration, Sweden has 9.5 million active users. The country’s strong journalism roots have evolved with digitisation, creating a diverse publisher landscape. Readpeak provides access to over 150 premium Swedish-language websites, offering ample opportunities for advertisers.Ad requests:
+4 billionAVG CTR:
0.40 – 0.60%AVG CPC:
6.80 – 9.20 SEKPremium sites:
+150 -
Finland
Finland is highly digitalized, with over 75% of ad spend in digital channels. Leading publishers skillfully blend editorial and commercial content, and native ads are well-integrated. Finnish users are highly engaged, spending 1.5 to 2 minutes on landing pages, showing the effectiveness of native placements.Ad requests:
+2.5 billionAVG CTR:
0.50 – 0.70%AVG CPC:
0.60 – 0.80 EURPremium sites:
+150 -
Denmark
Denmark’s digital ad market is highly developed, with over 70% of spend allocated online. Danish publishers are skilled at blending native ads with editorial content, creating seamless and non-intrusive user experiences.Ad requests:
+1 billionAVG CTR:
0.35 – 0.55%AVG CPC:
3.70 – 4.50 DKKPremium sites:
+150 -
Germany
Germany is one of Europe’s largest digital advertising markets, with strict GDPR shaping the industry. Native advertising is growing, driven by privacy-conscious, data-compliant solutions.Ad requests:
+10 billionAVG CTR:
0.25 – 0.50%AVG CPC:
0.60 – 0.80 EURPremium sites:
+240
At samarbejde med os er lig med fremgang
Et samarbejde med os giver Dem adgang til nye muligheder, innovation og vækst – tilpasset Deres behov.
Aktuelle ledige stillinger
Bliv en del af et voksende team, der former fremtiden for native advertising.
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Senior Machine Learning Engineer
When applying, please include your CV or a link to your LinkedIn profile, along with a brief note (3–5 sentences) describing the ML systems you’ve built or owned in production and the scale they operated at. Links to relevant projects, GitHub, or publications are welcome but optional.
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Open application
We’re always on the lookout for talented, driven individuals to join our growing company. If you’re passionate, innovative, and ready to make an impact, we’d love to hear from you.
Nyheder og opdateringer
Få de seneste indsigter og opdateringer direkte fra vores nyhedsrum.