Wij houden van innovatie, net als onze gebruikers
Alles begon met een toewijding om ad-tech te revolutioneren door een platform te creëren dat gericht is op contentgedreven advertenties en uitzonderlijke gebruikerservaringen.
Readpeak in cijfers
1000+
Premium nieuwssites
3000+
Merken vertrouwen ons
~7000
Campagnes per jaar
11
Markten
Onze achtergrond
In 2014 werd Readpeak opgericht om echte native advertising online aan te bieden, geïnspireerd door advertorials in print. In tegenstelling tot anderen is het Readpeak-platform vanaf de start opgebouwd om aan te sluiten bij de look-and-feel van sites, wat zowel adverteerders, uitgevers als het publiek ten goede komt.
Wij geven prioriteit aan goede relaties
In de loop der jaren hebben we samengewerkt met toonaangevende uitgevers, wereldwijde merken en top mediabureaus. Gaandeweg is onze kernfilosofie sterker geworden: we zijn niet zomaar een platform, maar een partner in uw succes.
Wat we willen bereiken
Onze missie is om premium native advertising gemakkelijk beschikbaar te maken voor merken en bureaus, en ondertussen een goede tijd te hebben.
“Werken met Readpeak maakte het eenvoudig om de campagne in te zetten, te monitoren en te analyseren”
Onze waarden
Leiderschap
We zijn serieus over het feit dat we de beste willen zijn in wat we doen, maar we zijn ontspannen in de manier waarop we het doen.
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Thomas Bailly
Head of International Expansion
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Jan Kumlin
COO
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Ville Veikkolainen
Head of Performance
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Felix Mensing
Head of Programmatic Partnerships
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Tomas Forsbäck
CEO
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Juha Joutsiniemi
CFO
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Dan Marklund
CBDO
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Tuomo Tilli
CTO
Lokaal gericht en toch werelds
Onze lokale aanwezigheid zorgt ervoor dat we de best mogelijke oplossing kunnen bieden voor uw marktspecifieke behoeften.
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France
France’s digital marketing landscape is shaped by strict privacy rules, strong publisher alliances, and a premium media culture. Native advertising thrives because French audiences favor subtle, context-rich formats over aggressive targeting.
Ad requests:
Ask salesAVG CTR:
Ask salesAVG CPC:
Ask salesPremium sites:
+20 -
Austria
Austria’s digital advertising market is focused on programmatic and social media, with growing interest in native advertising. Strict privacy regulations make compliant strategies essential, similar to other European markets.
Ad requests:
+2 billionAVG CTR:
0.20 – 0.40%AVG CPC:
0.70 – 0.90 EURPremium sites:
+25 -
Switzerland
Switzerland’s advertising market is steadily growing, with agencies and brands seeking non-intrusive formats from premium publishers. There’s rising demand for cookieless targeting solutions that drive conversions, enhance engagement, and meet Swiss advertisers’ high standards for quality and privacy compliance.Ad requests:
+2 billionAVG CTR:
0.2 – 0.7%AVG CPC:
0.7 – 1.3 CHFPremium sites:
80+ -
Netherlands
The digital advertising market in the Netherlands is highly advanced, with a focus on innovation and user-friendly formats. Demand for privacy-compliant and cookieless targeting is increasing, as advertisers prioritize performance and data protection in line with strict Dutch regulations.Ad requests:
+1.5 billionAVG CTR:
0.15 – 0.60%AVG CPC:
0.50 – 1.10 EURPremium sites:
+80 -
United Kingdom
The UK advertising market is one of the most advanced in Europe, with digital ad spend leading. Native advertising is widely adopted, with publishers favouring formats that blend with content. Privacy-first solutions are gaining traction, as cookieless, data-driven targeting becomes more popular.Ad requests:
+10 billionAVG CTR:
0.20 – 0.50%AVG CPC:
0.60 – 1.00 GBPPremium sites:
+110 -
Norway
Norway leads in digitalisation, with over 70% of ad spend in digital channels. Trust in mainstream media is high, and publishers skillfully balance editorial and commercial content. Native advertising is embraced, driving high-quality traffic with users spending about 2 minutes on landing pages.Ad requests:
+2 billionAVG CTR:
0.40 – 0.60%AVG CPC:
6.50 – 8.50 NOKPremium sites:
+110 -
Sweden
With over 96% internet penetration, Sweden has 9.5 million active users. The country’s strong journalism roots have evolved with digitisation, creating a diverse publisher landscape. Readpeak provides access to over 150 premium Swedish-language websites, offering ample opportunities for advertisers.Ad requests:
+4 billionAVG CTR:
0.40 – 0.60%AVG CPC:
6.80 – 9.20 SEKPremium sites:
+150 -
Finland
Finland is highly digitalized, with over 75% of ad spend in digital channels. Leading publishers skillfully blend editorial and commercial content, and native ads are well-integrated. Finnish users are highly engaged, spending 1.5 to 2 minutes on landing pages, showing the effectiveness of native placements.Ad requests:
+2.5 billionAVG CTR:
0.50 – 0.70%AVG CPC:
0.60 – 0.80 EURPremium sites:
+150 -
Denmark
Denmark’s digital ad market is highly developed, with over 70% of spend allocated online. Danish publishers are skilled at blending native ads with editorial content, creating seamless and non-intrusive user experiences.Ad requests:
+1 billionAVG CTR:
0.35 – 0.55%AVG CPC:
3.70 – 4.50 DKKPremium sites:
+150 -
Germany
Germany is one of Europe’s largest digital advertising markets, with strict GDPR shaping the industry. Native advertising is growing, driven by privacy-conscious, data-compliant solutions.Ad requests:
+10 billionAVG CTR:
0.25 – 0.50%AVG CPC:
0.60 – 0.80 EURPremium sites:
+240
Partner worden betekent vooruitgang
Samenwerken met ons betekent dat u toegang krijgt tot nieuwe kansen, innovatie en groei die is afgestemd op uw behoeften.
Huidige openstaande vacatures
Sluit u aan bij een groeiend team dat de toekomst van native advertising vormgeeft.
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Senior Machine Learning Engineer
When applying, please include your CV or a link to your LinkedIn profile, along with a brief note (3–5 sentences) describing the ML systems you’ve built or owned in production and the scale they operated at. Links to relevant projects, GitHub, or publications are welcome but optional.
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Open application
We’re always on the lookout for talented, driven individuals to join our growing company. If you’re passionate, innovative, and ready to make an impact, we’d love to hear from you.