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Readpeak, the fastest-growing Native Advertising Platform in the Nordics, is thrilled to announce that we have been honoured with a Bronze Award in the prestigious Native Advertising Awards 2023. The award was presented at the Native Advertising Institute's online show on May 10, 2023.
The Native Advertising Awards, the largest international awards program dedicated to native advertising, celebrates and recognizes the exceptional work within an industry that continues to grow in prominence and financial importance. With 30 categories under the themes of organisation, strategy, channels, and format, the awards honour outstanding campaigns in both print and digital media.
Readpeak's achievement of securing the Bronze Award in the highly competitive category of Native Advertising Platform of the Year 2023 can be attributed to the outstanding collaboration with our esteemed clients, Netrauta Oy and Electric Way, and the strategic guidance provided by their respective partners.
Dentsu, the renowned marketing agency designed for what's next, together with Electric Way played a pivotal role in achieving these remarkable results. Their strategic approach, analytical expertise, and confidence in our capabilities set the stage for an exceptional collaboration. Leveraging Readpeak's native advertising solutions, Dentsu spearheaded transformative campaigns that propelled Electric Way's entry into the Norwegian market, being the first agency to harness the power of digital native advertising for a market entry in this segment. This pioneering approach exemplifies their dedication to pushing boundaries and embracing new possibilities.
Similarly, the partnership with Netrauta Oy, a leading industry player known for their commitment to innovation, played a crucial role in our success. Their trust in Readpeak's capabilities and collaboration throughout the awards application were invaluable. By harnessing Readpeak's native advertising platform, Netrauta Oy achieved remarkable results, showcasing their forward-thinking approach to marketing and solidifying our reputation as a top native advertising platform.
Our clients’ contributions have solidified our commitment to excellence and our ability to stand out among the finest competitors in the industry.
Readpeak, with offices in Helsinki, Stockholm, Copenhagen, and Oslo, has experienced remarkable growth in recent years. As the top choice for more than 3000 companies for Native Advertising on online media, we have achieved an annual revenue growth of 70%. And to ensure that this growth continues further, we are expanding into new markets of the United Kingdom and Germany.
Our expansion into these key markets allows us to bring the power of native advertising to a broader range of businesses and help them achieve outstanding results. By providing our user-friendly platform and exceptional service to clients, we aim to support their marketing objectives and drive success in their respective industries.
At Readpeak, we believe in delivering exceptional value to our clients. Our platform is designed on this goal, as it is free to use with no fixed monthly or additional fees; the charge is based solely on cost per click (CPC). This transparent pricing model ensures that our clients have full control over their advertising budget and pay only for the actual engagement they receive, maximising their return on investment.
With our cost-effective approach and robust targeting capabilities, businesses of all sizes can leverage the power of native advertising to reach their target audience effectively and efficiently. Whether it's increasing brand awareness, driving website traffic, or generating leads, Readpeak's platform empowers clients to achieve their marketing goals cost-efficiently.
With a vast network of premium publishers to choose from, including leading news sites, lifestyle portals, and niche blogs, Readpeak offers a wide range of channels to amplify brand messaging and achieve maximum exposure. The platform also provides detailed analytics and reporting tools, allowing advertisers to track the performance of their campaigns and make data-driven optimizations for better results.
This recognition further solidifies our position as a leader in the native advertising industry. It is a testament to the hard work and dedication of our talented team and the trust that our clients place in us to deliver outstanding results.
At Readpeak, we believe in the power of native advertising to tell compelling brand stories and engage audiences in a non-disruptive manner. This award is a validation of our innovative approach and the effectiveness of our platform in helping organisations worldwide achieve their marketing objectives.
We would like to express our sincere gratitude to the Native Advertising Institute and the esteemed panel of judges for recognizing our efforts. We also extend our heartfelt congratulations to our fellow winners, whose outstanding work continues to push the boundaries of native advertising.
For media inquiries, please contact:
Chiara Montecchiari, Growth Marketing Manager
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