Readpeak knowledge base

Prepareyour nativE setup before you build your campaign
Build your native campaign
Learn to use The native campaign page
Implement Readpeak tracking to your native campaigns
The Reapeak CampaigN Dashboard
Optimize Your native campaign
Campaign Reporting

2.6.4 Campaign promotion timespan

Optimize Your Native Advertising Campaign with Promotion Timespan

With this feature, you can schedule your campaign to run on specific days of the week and hours of the day.

How to Set Your Promotion Timespan:

1) Start by navigating to the "Advanced Settings" of your campaign:

2) Here, you can customize the timespan to align with your campaign's goals. You have the flexibility to include or exclude specific days and hours.


Example: Campaign will only run from Monday to Friday from 9AM to 5PM:

3) By default, the campaign will run at all times. However, you can further refine your targeting by using GEO targeting. With GEO targeting, you can specify the timezones in which your ads will be shown, ensuring that your campaign aligns with the local time zones of your target audience. For instance, if your campaign is time-targeted for 9 AM - 5 PM and you select specific timezones, ads will be displayed from 9 AM to 5 PM in those selected timezones. This means that users in those timezones will see your ads during the hours that matter most to them.

Remember that optimal timespans may vary based on your campaign objectives and the nature of the media you're targeting. If you're uncertain about the best timespan for your campaign, our dedicated support team is here to assist you. Feel free to reach out, and we'll guide you through the process.
By leveraging the Campaign Promotion Timespan feature and GEO targeting, you have the power to tailor your campaign's budget allocation for different days and hours in specific timezones, ensuring that your native ads shine at the right moments for your target audience.

Remember to SAVE every time you make changes to your native advertising campaign on Readpeak. 
For more questions on setting up your native advertising campaign, please contact us in-app chat or at support@readpeak.com.

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