Material Specifications

Content Native

The style of the ads should follow journalistic style, with good headlines and teasers.

To ensure the performance and quality of your campaigns it is important to follow the material instructions carefully.

Article Title
Maximum 70 characters including spaces
Article Summary
Maximum 120 characters including spaces.
The sentences should be complete. Can not end with three dots ...
Advertiser Name
Maximum 25 characters including spaces
Call to Action / Read more
Maximum 20 characters including spaces
Theme / Theme (eg Cars, Travel, Health)
Maximum 20 characters including spaces
Picture
Optimal size of the image: width 1200px - height 628 px

Important Picture Informations

NOTE 1: The image size may vary in different media channels, which means that the image may be cropped differently depending on the media channel. Follow our safe zone instructions to make sure the important parts of an image is always displayed.

NOTE 2: In Content Native campaigns, there are no texts or logos on the image allowed. If text or logo appears on the image, the publisher reserves the right not to approve the campaign until the image has been corrected.

Safe-zone size is 628px x 400px inside the 1200 x 628 px picture.

!! The picture aspect ratio can differ from one publisher to another. A picture can be cropped for the best fit. To be sure important parts of the picture are displayed, place them inside of the 628x400 safe-zone in the center of the picture.

Example of Content Native Ad creative in the Readpeak platfrom

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