{"id":8696,"date":"2025-11-28T12:44:54","date_gmt":"2025-11-28T12:44:54","guid":{"rendered":"https:\/\/www.readpeak.com\/platform"},"modified":"2026-03-24T11:08:08","modified_gmt":"2026-03-24T11:08:08","slug":"plateforme","status":"publish","type":"page","link":"https:\/\/www.readpeak.com\/fr\/plateforme","title":{"rendered":"Plateforme"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-white-color has-secondary-background-color has-text-color has-background has-link-color wp-elements-14e0351fcf5570c526fa4293763a70b1 is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:10rem\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-0c95f3d7 wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading has-text-align-center\" id=\"h-et-si-votre-plateforme-native-programmatique-etait-vraiment-engageante\">Et si votre plateforme native programmatique \u00e9tait vraiment engageante ?<\/h1>\n\n\n\n<div style=\"--spacing-default:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-8f01dce5 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center\" style=\"line-height:1.5\">Readpeak permet aux marques et aux agences de toucher leurs audiences sur les meilleurs \u00e9diteurs premium, simplement et efficacement.<\/p>\n<\/div>\n\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-nowrap is-layout-flex wp-container-core-buttons-is-layout-1fb9aab6 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-size-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.readpeak.com\/fr?page_id=7853\" rel=\"https:\/\/get.readpeak.com\/book-a-demo\/\">Demandez une d\u00e9mo<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-default:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-02d0404c wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img decoding=\"async\" width=\"1569\" height=\"883\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg\" alt=\"\" class=\"wp-image-2309\" style=\"border-bottom-left-radius:0px;border-bottom-right-radius:0px\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg 1569w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2-300x169.jpg 300w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2-1024x576.jpg 1024w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2-768x432.jpg 768w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2-1536x864.jpg 1536w\" sizes=\"(max-width: 1569px) 100vw, 1569px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"background-color:;color:\" class=\"wp-block-shed-tabs-content-block-flat alignfull\" id=\"made-in-europe-to-be-unmatched\">\n<div style=\"--spacing-default:84px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-secondary-color has-text-color has-link-color wp-elements-ff88d0713b0f71065e1f3f9f426fa70d\" id=\"h-concue-en-europe-pensee-pour-performer\">Con\u00e7ue en Europe, pens\u00e9e pour performer<\/h3>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-3e296035 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-grey-100-color has-text-color has-link-color wp-elements-0e8f927571d38eaedbf6f0a21ed1fc38\">Notre technologie est d\u00e9velopp\u00e9e depuis Helsinki, en Finlande, et accompagne plus de 3 500 marques sur 11 march\u00e9s europ\u00e9ens.<\/p>\n<\/div>\n\n\n\n<div style=\"--spacing-default:90px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-shed-tabs tabs js-tabs-block is-style-flat\" style=\"--tab-background-color:transparent;--tab-text-color:#033542;--tab-active-background-color:#188383;--tab-active-text-color:#033542;--tab-border-color:#647680;--tab-active-border-color:#188383\"><div class=\"tabs__header\"><button class=\"tabs__btn \" data-tab-index=\"0\">Workflow<\/button><button class=\"tabs__btn \" data-tab-index=\"1\">Cr\u00e9atives<\/button><button class=\"tabs__btn \" data-tab-index=\"2\">Inventaire<\/button><button class=\"tabs__btn \" data-tab-index=\"3\">Privacy-friendly<\/button><\/div><div class=\"tabs__content\">\n<div class=\"tab-content wp-block-shed-tab-content\">\n    \n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center tab-content__grid\">\n\n<div class=\"wp-block-group tab-content__group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h5 class=\"wp-block-heading\" id=\"h-a-platform-that-makes-the-work-easier\">Une plateforme qui simplifie votre quotidien<\/h5>\n\n\n<div style=\"--spacing-default:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<p class=\"has-grey-100-color has-text-color\">Con\u00e7ue pour une utilisation intuitive, la plateforme Readpeak simplifie la navigation et la cr\u00e9ation de campagnes. Des processus efficaces et des performances rapides \u00e0 grande \u00e9chelle. <\/p>\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div style=\"--spacing-md:0;--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"927\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Machine_Learning_01-1.jpg\" alt=\"\" class=\"wp-image-2311\" style=\"aspect-ratio:1;object-fit:cover\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Machine_Learning_01-1.jpg 927w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Machine_Learning_01-1-300x300.jpg 300w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Machine_Learning_01-1-150x150.jpg 150w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Machine_Learning_01-1-768x768.jpg 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<div class=\"tab-content wp-block-shed-tab-content\">\n    \n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center tab-content__grid\">\n\n<div class=\"wp-block-group tab-content__group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h5 class=\"wp-block-heading\" id=\"h-your-creatives-are-key\">Vos cr\u00e9atives font la diff\u00e9rence<\/h5>\n\n\n<div style=\"--spacing-default:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<p class=\"has-grey-100-color has-text-color\">Un excellent contenu est la base de publicit\u00e9s r\u00e9ussies. Readpeak s&#8217;assure que vos cr\u00e9atives sont toujours optimales. G\u00e9n\u00e9rez de nouvelles variations pour chaque site et laissez notre optimisation automatique faire le reste.  <\/p>\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div style=\"--spacing-md:0;--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"927\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_AI_Powered_Workflow_01-1.png\" alt=\"\" class=\"wp-image-2312\" style=\"aspect-ratio:1;object-fit:cover\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_AI_Powered_Workflow_01-1.png 927w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_AI_Powered_Workflow_01-1-300x300.png 300w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_AI_Powered_Workflow_01-1-150x150.png 150w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_AI_Powered_Workflow_01-1-768x768.png 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<div class=\"tab-content wp-block-shed-tab-content\">\n    \n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center tab-content__grid\">\n\n<div class=\"wp-block-group tab-content__group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h5 class=\"wp-block-heading\" id=\"h-cherry-pick-your-sites\">Choisissez vos emplacements<\/h5>\n\n\n<div style=\"--spacing-default:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<p class=\"has-grey-100-color has-text-color\">Acc\u00e9dez \u00e0 un inventaire premium s\u00e9lectionn\u00e9, analysez les performances placement par placement et concentrez vos budgets l\u00e0 o\u00f9 l&#8217;impact est maximal. Pilotez jusqu&#8217;au niveau du site et gardez le contr\u00f4le. <\/p>\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div style=\"--spacing-md:0;--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"927\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Precise_Targeting_01-1.png\" alt=\"\" class=\"wp-image-2313\" style=\"aspect-ratio:1;object-fit:cover\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Precise_Targeting_01-1.png 927w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Precise_Targeting_01-1-300x300.png 300w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Precise_Targeting_01-1-150x150.png 150w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Precise_Targeting_01-1-768x768.png 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<div class=\"tab-content wp-block-shed-tab-content\">\n    \n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center tab-content__grid\">\n\n<div class=\"wp-block-group tab-content__group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h5 class=\"wp-block-heading\" id=\"h-privacy-first\">La confidentialit\u00e9 avant tout<\/h5>\n\n\n<div style=\"--spacing-default:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<p class=\"has-grey-100-color has-text-color\">Depuis 2018, notre pixel Readpeak offre un suivi respectueux de la vie priv\u00e9e, avec d\u00e9sormais une option permettant de fonctionner sans le consentement de l&#8217;utilisateur en utilisant des donn\u00e9es crypt\u00e9es et non personnalis\u00e9es.<\/p>\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div style=\"--spacing-md:0;--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"927\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2026\/03\/privacy-friendly.jpg\" alt=\"un suivi respectueux de la vie priv&#xE9;e\" class=\"wp-image-8949\" style=\"aspect-ratio:1;object-fit:cover\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2026\/03\/privacy-friendly.jpg 927w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/03\/privacy-friendly-300x300.jpg 300w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/03\/privacy-friendly-150x150.jpg 150w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/03\/privacy-friendly-768x768.jpg 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div style=\"--spacing-lg:120px;--spacing-default:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n<div\n    class=\"hero-section hero-section__light  alignfull wp-block-shed-hero\">\n    <div class=\"hero-section__container\">\n        <div class=\"hero-section__content\">\n                        <div class=\"hero-section__sub-title\">\n                T\u00e9moignage            <\/div>\n                                    <h1 class=\"hero-section__title\">\n                \u00ab Les r\u00e9sultats de notre campagne <br>de native advertising ont \u00e9t\u00e9 remarquables \u00bb            <\/h1>\n                                    <p class=\"hero-section__text\">\n                Steffen Holm<br>Directeur de Client\u00e8le Digital<br>OMD Danemark            <\/p>\n                                <\/div>\n                <div\n            class=\"hero-section__background\"\n            style=\"background-image: url('https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Testimonial_01-1.png')\"\n        ><\/div>\n            <\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-lg:95px;--spacing-default:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"background-color:#033542;color:#ffffff\" class=\"wp-block-shed-native-format-cards alignfull\">\n<div style=\"--spacing-default:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-un-format-pour-chaque-objectif\">Un format pour chaque objectif<\/h3>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-3e296035 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-grey-200-color has-text-color has-link-color wp-elements-eb3c8b1b5bff68d78b7ed183607e0e9c\">Engagez votre audience \u00e0 chaque \u00e9tape du funnel avec des contenus percutants. Nous optimisons vos annonces pour trouver le parfait \u00e9quilibre entre engagement et conversion. <\/p>\n<\/div>\n\n\n\n<div style=\"--spacing-default:90px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 gap-range-4 is-vertically-aligned-top\">\n<div class=\"horizontal-card__container\"><div class=\"wp-block-shed-horizontal-card horizontal-card\" style=\"background-color:#ffffff;--title-color:#033542;--text-color:#647680\"><div class=\"horizontal-card__content\"><h4 class=\"horizontal-card__title\">Racontez l\u2019histoire de votre marque avec le <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Content Native<\/mark><\/h4><p class=\"horizontal-card__text\">Faites la promotion de contenu depuis un article de blog ou une landing page<\/p><\/div><div class=\"lg:pl-12 shrink-0 w-full lg:w-1\/2\"><div class=\"horizontal-card__thumbnail\"><img decoding=\"async\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Content_Native_01.png\" alt=\"Racontez l\u2019histoire de votre marque avec mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\"&gt;Content Native\/mark&gt;\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"horizontal-card__container\"><div class=\"wp-block-shed-horizontal-card horizontal-card\" style=\"background-color:#ffffff;--title-color:#033542;--text-color:#647680\"><div class=\"horizontal-card__content\"><h4 class=\"horizontal-card__title\">D\u00e9clenchez des actions avec <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Product Native<\/mark><\/h4><p class=\"horizontal-card__text\">Faites la promotion d\u2019un produit, d\u2019un \u00e9v\u00e9nement, de la page d\u2019accueil ou d\u2019une boutique en ligne<\/p><\/div><div class=\"lg:pl-12 shrink-0 w-full lg:w-1\/2\"><div class=\"horizontal-card__thumbnail\"><img decoding=\"async\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Product_Native_01.png\" alt=\"D\u00e9clenchez des actions avec mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\"&gt;Product Native\/mark&gt;\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"horizontal-card__container\"><div class=\"wp-block-shed-horizontal-card horizontal-card\" style=\"background-color:#ffffff;--title-color:#033542;--text-color:#647680\"><div class=\"horizontal-card__content\"><h4 class=\"horizontal-card__title\">Cr\u00e9ez des parcours utilisateurs uniques avec l&#8217;<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Instant Article<\/mark><\/h4><p class=\"horizontal-card__text\">Diffusez vos contenus sans avoir besoin d&#8217;une landing page d\u00e9di\u00e9e<\/p><\/div><div class=\"lg:pl-12 shrink-0 w-full lg:w-1\/2\"><div class=\"horizontal-card__thumbnail\"><img decoding=\"async\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Instant_Article_01.png\" alt=\"Cr\u00e9ez des parcours utilisateurs uniques avec mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\"&gt;Instant Article\/mark&gt;\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"horizontal-card__container\"><div class=\"wp-block-shed-horizontal-card horizontal-card\" style=\"background-color:#ffffff;--title-color:#033542;--text-color:#647680\"><div class=\"horizontal-card__content\"><h4 class=\"horizontal-card__title\">Dynamisez vos annonces avec le Video Native<\/h4><p class=\"horizontal-card__text\">Boostez le contenu d&#8217;un blog ou d&#8217;une page d&#8217;atterrissage, en le combinant avec la puissance du format vid\u00e9o<\/p><\/div><div class=\"lg:pl-12 shrink-0 w-full lg:w-1\/2\"><div class=\"horizontal-card__thumbnail\"><img decoding=\"async\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2025\/05\/video-native.jpg\" alt=\"Dynamisez vos annonces avec mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\"&gt;Video Native\/mark&gt;\"><\/div><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-default:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-size-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/support\/campaign-setup\/creative-guidelines\">D\u00e9couvrez nos guidelines cr\u00e9atives<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-default:164px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-default:120px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"background-color:;color:\" class=\"wp-block-shed-text-block-left alignfull\">\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center text-block-left__grid\">\n<div class=\"wp-block-group text-block-left__group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-secondary-color has-text-color has-link-color wp-elements-803e902af6995b39f67627ae909d19e6\" id=\"h-boostez-vos-campagnes-grace-a-l-ia\">Boostez vos <br>campagnes gr\u00e2ce \u00e0 l&#8217;IA<\/h4>\n\n\n\n<p class=\"has-grey-100-color has-text-color has-link-color wp-elements-dbeccd15eda85f8b94961aa3bc053f34\">Notre technologie IA vous permet de g\u00e9n\u00e9rer facilement de nouvelles variations cr\u00e9atives et d\u2019optimiser vos campagnes en temps r\u00e9el gr\u00e2ce \u00e0 des tests A\/B automatiques.<\/p>\n\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-size-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/support\/campaign-setup\/ai-ads-elevate-your-campaign-performance-with-smart-variations\">En savoir plus<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"927\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Ai_Ads_01-1.png\" alt=\"\" class=\"wp-image-2317\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Ai_Ads_01-1.png 927w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Ai_Ads_01-1-300x300.png 300w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Ai_Ads_01-1-150x150.png 150w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Ai_Ads_01-1-768x768.png 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n<\/div>\n\n\n\n<div style=\"--spacing-default:120px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"background-color:;color:\" class=\"wp-block-shed-text-block-right alignfull\">\n<div style=\"--spacing-default:120px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center text-block-right__grid\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"927\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Optimize-CPC_01-1.jpg\" alt=\"\" class=\"wp-image-2318\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Optimize-CPC_01-1.jpg 927w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Optimize-CPC_01-1-300x300.jpg 300w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Optimize-CPC_01-1-150x150.jpg 150w, https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Optimize-CPC_01-1-768x768.jpg 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group text-block-right__group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-secondary-color has-text-color has-link-color wp-elements-3eb63d5860a0159aa0e85f15cb8b9a5f\" id=\"h-les-resultats-font-la-difference\">Les r\u00e9sultats font la diff\u00e9rence<\/h4>\n\n\n\n<p class=\"has-grey-100-color has-text-color has-link-color wp-elements-aa48dd6d62d66f0a9d89ed0fc65d9965\">Notre plateforme s&#8217;appuie sur les KPIs qui comptent vraiment et prend en charge le risque pour maximiser vos r\u00e9sultats. Ni frais cach\u00e9s. Ni budget minimum.  <\/p>\n\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-default:126px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"background-color:;color:\" class=\"wp-block-shed-text-block-left alignfull\">\n<div style=\"--spacing-default:126px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-shed-layout-grid layout-grid columns-number-1 columns-number-md-1 columns-number-lg-2 columns-number-xl-2 is-vertically-aligned-center text-block-left__grid\">\n<div class=\"wp-block-group text-block-left__group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-secondary-color has-text-color has-link-color wp-elements-e2d2cbe4825ee7db9fdda047b9e3aedc\" id=\"h-resultats-en-temps-reel\">R\u00e9sultats en temps r\u00e9el<\/h4>\n\n\n\n<p class=\"has-grey-100-color has-text-color has-link-color wp-elements-c55426d83587144dc05996eb427798d3\">Monitorez vos campagnes en temps r\u00e9el depuis notre tableau de bord. <br>CPC, CPCV, CTR, conversions, temps pass\u00e9 sur page \u2014 toutes vos m\u00e9triques cl\u00e9s au m\u00eame endroit. <\/p>\n\n\n\n<div style=\"--spacing-default:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1343\" height=\"1343\" src=\"https:\/\/www.readpeak.com\/app\/uploads\/2026\/02\/graph.jpg\" alt=\"illustration graphique\" class=\"wp-image-7534\" srcset=\"https:\/\/www.readpeak.com\/app\/uploads\/2026\/02\/graph.jpg 1343w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/02\/graph-300x300.jpg 300w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/02\/graph-1024x1024.jpg 1024w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/02\/graph-150x150.jpg 150w, https:\/\/www.readpeak.com\/app\/uploads\/2026\/02\/graph-768x768.jpg 768w\" sizes=\"(max-width: 1343px) 100vw, 1343px\" \/><\/figure>\n<\/div>\n\n\n\n<div style=\"--spacing-default:126px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-shed-hero-centered-video alignfull hero-centered-video\"><div class=\"hero-centered-video__inner alignfull\" style=\"background-color:#033542;color:#ffffff\">\n<div style=\"--spacing-default:145px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-0c95f3d7 wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color wp-elements-5ce5fa0256f90d14d841883a7ec41d59\" id=\"h-creez-une-campagne-en-moins-de-15-minutes\">Cr\u00e9ez une campagne en moins de 15 minutes<\/h3>\n<\/div>\n\n\n\n<div style=\"--spacing-default:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-a2285fb6 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-paradise-color has-text-color has-link-color wp-elements-371e156f9372229a4398e505471ca3eb\">De la cr\u00e9ation \u00e0 la mise en ligne, nous vous guidons \u00e0 chaque \u00e9tape pour un lancement simple et rapide.<\/p>\n<\/div>\n\n\n\n<div style=\"--spacing-default:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-size-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/support\">En savoir plus<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"--spacing-default:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group hero-centered-video__video is-layout-constrained wp-container-core-group-is-layout-e12c17be wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"How to create a native advertising campaign\" src=\"https:\/\/player.vimeo.com\/video\/1081411943?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Et si votre plateforme native programmatique \u00e9tait vraiment engageante ? Readpeak permet aux marques et aux agences de toucher leurs audiences sur les meilleurs \u00e9diteurs premium, simplement et efficacement.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-without-header.blade.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-8696","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Plateforme - Readpeak<\/title>\n<meta name=\"description\" content=\"Maximisez votre publicit\u00e9 native gr\u00e2ce \u00e0 notre plateforme: ciblage pr\u00e9cis et des solutions respectueuses de la vie priv\u00e9e pour de meilleurs r\u00e9sultats.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.readpeak.com\/fr\/plateforme\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plateforme\" \/>\n<meta property=\"og:description\" content=\"Maximisez votre publicit\u00e9 native gr\u00e2ce \u00e0 notre plateforme: ciblage pr\u00e9cis et des solutions respectueuses de la vie priv\u00e9e pour de meilleurs r\u00e9sultats.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.readpeak.com\/fr\/plateforme\" \/>\n<meta property=\"og:site_name\" content=\"Readpeak\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/readpeak\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-24T11:08:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1569\" \/>\n\t<meta property=\"og:image:height\" content=\"883\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.readpeak.com\/fr\/plateforme\",\"url\":\"https:\/\/www.readpeak.com\/fr\/plateforme\",\"name\":\"Plateforme - Readpeak\",\"isPartOf\":{\"@id\":\"https:\/\/www.readpeak.com\/fr#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.readpeak.com\/fr\/plateforme#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.readpeak.com\/fr\/plateforme#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg\",\"datePublished\":\"2025-11-28T12:44:54+00:00\",\"dateModified\":\"2026-03-24T11:08:08+00:00\",\"description\":\"Maximisez votre publicit\u00e9 native gr\u00e2ce \u00e0 notre plateforme: ciblage pr\u00e9cis et des solutions respectueuses de la vie priv\u00e9e pour de meilleurs r\u00e9sultats.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.readpeak.com\/fr\/plateforme#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.readpeak.com\/fr\/plateforme\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.readpeak.com\/fr\/plateforme#primaryimage\",\"url\":\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg\",\"contentUrl\":\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.readpeak.com\/fr\/plateforme#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.readpeak.com\/fr\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Plateforme\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.readpeak.com\/fr#website\",\"url\":\"https:\/\/www.readpeak.com\/fr\",\"name\":\"Readpeak\",\"description\":\"Readpeak is one of the free fastest growing Native Advertising and content promotion platforms. With Readpeak you turn readers into customers and drive key conversions.\",\"publisher\":{\"@id\":\"https:\/\/www.readpeak.com\/fr#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.readpeak.com\/fr?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.readpeak.com\/fr#organization\",\"name\":\"Readpeak\",\"url\":\"https:\/\/www.readpeak.com\/fr\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.readpeak.com\/fr#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/readpeak-fallback-square.jpg\",\"contentUrl\":\"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/readpeak-fallback-square.jpg\",\"width\":1080,\"height\":1080,\"caption\":\"Readpeak\"},\"image\":{\"@id\":\"https:\/\/www.readpeak.com\/fr#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/readpeak\"],\"description\":\"If you're a marketer, we're in business. Register for free and create your first native advertising campaign in 15 minutes! ReadPeak is a content and product promotion platform designed to turn visitors into readers and readers into customers. By using the ReadPeak platform, you can advertise your content (website\u2019s blog and other marketing materials) and your products (web shop or landing pages) on top medias like The Independent, The Guardian and other news sources! Start by signing up and create your first campaign today. All you need is a link to your content and we do the rest for you. With ReadPeak\u2019s machine learning algorithms, all you have to do is choose your bid, your Media and then hit submit.\",\"telephone\":\"+358 40 6539996\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Plateforme - Readpeak","description":"Maximisez votre publicit\u00e9 native gr\u00e2ce \u00e0 notre plateforme: ciblage pr\u00e9cis et des solutions respectueuses de la vie priv\u00e9e pour de meilleurs r\u00e9sultats.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.readpeak.com\/fr\/plateforme","og_locale":"fr_FR","og_type":"article","og_title":"Plateforme","og_description":"Maximisez votre publicit\u00e9 native gr\u00e2ce \u00e0 notre plateforme: ciblage pr\u00e9cis et des solutions respectueuses de la vie priv\u00e9e pour de meilleurs r\u00e9sultats.","og_url":"https:\/\/www.readpeak.com\/fr\/plateforme","og_site_name":"Readpeak","article_publisher":"https:\/\/www.facebook.com\/readpeak","article_modified_time":"2026-03-24T11:08:08+00:00","og_image":[{"width":1569,"height":883,"url":"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.readpeak.com\/fr\/plateforme","url":"https:\/\/www.readpeak.com\/fr\/plateforme","name":"Plateforme - Readpeak","isPartOf":{"@id":"https:\/\/www.readpeak.com\/fr#website"},"primaryImageOfPage":{"@id":"https:\/\/www.readpeak.com\/fr\/plateforme#primaryimage"},"image":{"@id":"https:\/\/www.readpeak.com\/fr\/plateforme#primaryimage"},"thumbnailUrl":"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg","datePublished":"2025-11-28T12:44:54+00:00","dateModified":"2026-03-24T11:08:08+00:00","description":"Maximisez votre publicit\u00e9 native gr\u00e2ce \u00e0 notre plateforme: ciblage pr\u00e9cis et des solutions respectueuses de la vie priv\u00e9e pour de meilleurs r\u00e9sultats.","breadcrumb":{"@id":"https:\/\/www.readpeak.com\/fr\/plateforme#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.readpeak.com\/fr\/plateforme"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.readpeak.com\/fr\/plateforme#primaryimage","url":"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg","contentUrl":"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/Readpeak_Platform_01-2.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.readpeak.com\/fr\/plateforme#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.readpeak.com\/fr"},{"@type":"ListItem","position":2,"name":"Plateforme"}]},{"@type":"WebSite","@id":"https:\/\/www.readpeak.com\/fr#website","url":"https:\/\/www.readpeak.com\/fr","name":"Readpeak","description":"Readpeak is one of the free fastest growing Native Advertising and content promotion platforms. With Readpeak you turn readers into customers and drive key conversions.","publisher":{"@id":"https:\/\/www.readpeak.com\/fr#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.readpeak.com\/fr?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.readpeak.com\/fr#organization","name":"Readpeak","url":"https:\/\/www.readpeak.com\/fr","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.readpeak.com\/fr#\/schema\/logo\/image\/","url":"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/readpeak-fallback-square.jpg","contentUrl":"https:\/\/www.readpeak.com\/app\/uploads\/2024\/09\/readpeak-fallback-square.jpg","width":1080,"height":1080,"caption":"Readpeak"},"image":{"@id":"https:\/\/www.readpeak.com\/fr#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/readpeak"],"description":"If you're a marketer, we're in business. Register for free and create your first native advertising campaign in 15 minutes! ReadPeak is a content and product promotion platform designed to turn visitors into readers and readers into customers. By using the ReadPeak platform, you can advertise your content (website\u2019s blog and other marketing materials) and your products (web shop or landing pages) on top medias like The Independent, The Guardian and other news sources! Start by signing up and create your first campaign today. All you need is a link to your content and we do the rest for you. With ReadPeak\u2019s machine learning algorithms, all you have to do is choose your bid, your Media and then hit submit.","telephone":"+358 40 6539996"}]}},"_links":{"self":[{"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/pages\/8696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/comments?post=8696"}],"version-history":[{"count":5,"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/pages\/8696\/revisions"}],"predecessor-version":[{"id":9559,"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/pages\/8696\/revisions\/9559"}],"wp:attachment":[{"href":"https:\/\/www.readpeak.com\/fr\/wp-json\/wp\/v2\/media?parent=8696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}